Breaking news! The White House released a new report suggesting slight statistical corrections to previous figures. Earlier this year, Vice President Biden claimed that 90% of Americans support increased background checks. The new findings indicate that 90% of Americans actually ATTENDED the recent NRA Annual Meeting in Indianapolis, Indiana. You heard it here first folks.

Speaking of 75,267 people, and yes that’s the actual number that attended the NRA Annual Meeting last weekend, the NRA’s new ad campaign makes it abundantly clear the difference between the anti-gun effort and the Second Amendment rights preservation effort.

In the words of a new NRA membership video called Bloomberg’s Millions, “He’s one guy with millions, but we’re millions with our 25 bucks. Let’s see who crushes who.”

That. Is. Brilliant.

As a career marketing puke, I know it’s a brilliant campaign because it doesn’t spin, fool, or exaggerate. It hits the crux of the issue harder than that Mike Tyson punch where he swacked Zach Galifianakis in The Hangover. In case you didn’t see the movie, it was painful to watch.

The issue is simply this. The NRA has no power. None. None whatsoever.

You know what has power? 5 million freakin’ people who voluntarily send $25 a year to the NRA because they believe in the NRA’s position.

Power comes from 75,267 men, women and children who spend a whole lot of their hard-earned money (thanks Indianapolis, you were wonderful hosts!) to travel across the country to visit, talk, see products, hear speeches and vote.

On the other hand, astroturf, or lack of power comes from…

Protest Prostitutes.

As you read about a couple of days ago on here at, there was a protest by Moms Demand Something Or Other For Baby Emus, no wait, I think it’s Moms Demand Salaries From Michael Bloomberg, hang on, I’ll get it in a minute. Moms Demand Every Town Install Free Pillow Spray Dispensers. I think that’s it, right? Sorry, they keep changing names so frequently I lose track.

Anyway, Mom’s Demand Bloomberg Alimony Checks came to Indianapolis to “confront and challenge” the NRA. Fortunately, there are cheap flights to Indy because Bloomberg had to foot the bill to fly them here. As Bob wrote about the other day, they “confronted” the NRA from a safe distance of about a mile away. You know, because we’re all gun totin’ savages just raring to shoot people and shout things like “I was in fear for my life!” Especially moms.

Heck there was no need to confront. If they had bothered to come to the convention, they would’ve found 75,267 of the most polite and respectful people around. Well, in all honestly, it was only 75,266 because of that one guy who failed to say “excuse me” when he stepped in front of me at the Wall of Guns exhibit.

Let’s get back to the whole power thing.

Tags: NRA