Think the ammo market is about to get better? Think again.

I just had an email exchange with an executive in the ammunition industry. It started out as a conversation on the rumors of the Russians stopping ammunition exports that we discussed yesterday, and then turned to discuss the market for 2014 and 2015.

Here are excerpts from that conversation he is allowing me to publish.

On Russian Ammo and ammunition demand in general:

My contacts have said there is a run on Russian caliber ammunition, 7.62×39 specifically. But, it seems to be in response to what is going on in Russia. Not because there has been a ban on export.

Just as with our current ammunition situation. Compounded by two contracted wars. An increase of gun ownership in the US by three fold since 06. Little to no increase production levels by manufacturers. We have seen a leveling of firearm purchasing. But ammunition demand is estimated to be about 17 billion rounds on the commercial side. That = 170 rounds a year per fire arms owner. I shot 200 yesterday. None of these numbers include, DoD, Federal, State, Local law enforcement. They are strictly commercial numbers.

On the “real issue” in the U.S. ammunition industry:

The real issue this year is the “ongoing” powder shortage. It is going to be worse this year then the last two previous years. I have spoken to executives from the three major powder manufacturers in the US.  And it is bad, I am talking really bad. I am not trying to scare anyone. Or cause an arbitrage in the market. I am simply telling you what I have been told. No manufacturers are taking new customers in 14 and possibly 15…

Rifle powder is virtually impossible to find.

…The market has gotten soft on the 223 side. The supply created by Sandy Hook. Is estimated to dry up by mid year. And then expect to see prices creep back and availability to become sparse by late third quarter to early fourth quarter.

The same issues of availability is going to be compounded due to the powder supply. The Load Assemble and Package (LAP) manufacturers are not going to have powder.

Note that the current demand is 17 billion rounds of ammunition, just for the commercial market, excluding military and law enforcement markets.

Let me say that again: that excludes the military and law enforcement markets. The government isn’t to blame.

That’s about 5 billion rounds a year more than we were producing during the height of the Second World War.

There is currently a glut in the market on .223/5.56 NATO, but even that is expected to dry up by mid year.

There are simply too many new shooters for the market to keep up with demand. It’s a wonderful problem to have, but it’s still going to be a problem until the industry can catch up.