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Well, well, well – looks like I’m not the only one eager to highlight today’s proficient women in shooting sports rather than ogling antiquated booth babes with more knockers than knowledge.

Our friends over at Breach Bang Clear have published a fantastic article called The Real Women of SHOT, showering much-deserved attention on ladies who truly are the face of today’s firearms industry.

Too often our industry focuses solely on the visual virtues of our fairer counterparts and little else. We extol boobs and butts, but sometimes forget about the brains and business. Don’t get us wrong–we certainly appreciate aesthetics as much as anyone else… but what about some actual role models? Gun bunnies may have their place bringing gobs of Instagram likes and putting boots into booths, but worthy inspirations for our daughters, nieces, and girlfriends who may have career aspirations they ain’t. We need more.

While we were at SHOT SHOW 2017 we were fortunate enough to meet with a handful of women who in our esteem are drivers in the industry.

Among the fantastic roll models Breach Bang Clear featured were our friends:

firelance-media-bbcpw-4658Alexandria Kincaid – Attorney at Alex Kincaid Law, Author, Public Speaker, and Legal Analyst

firelance-media-bbcpw-4468Lynn Davis – Owner of Dark Angel Medical

firelance-media-bbcpw-4453Jackie Haisley – Marketing at BattleComp Enterprises

firelance-media-bbcpw-4408Cindy Daniel – Owner of Daniel Defense

firelance-media-bbcpw-2Niki Jones – Editor in Chief of Sure Shots Magazine

firelance-media-bbcpw-4489Tatiana Whitlock – Director of Training & Events at Howell’s Indoor Range & Gun Shop,
NRA Personality, Product Designer and Systems Engineer at G-Code Holsters

firelance-media-bbcpw-3Brittney Stalvey – Marketing Manager, Professional Market at Aimpoint Inc.

firelance-media-bbcpw-4551Tiffany Yerby – Director of Design at 5.11 Tactical

firelance-media-bbcpw-4621Melody Lauer – Director of Training for Citizens Defense Research

firelance-media-bbcpw-5Jen Tuttle – Business and Marketing Director at Sig Sauer Academy

firelance-media-bbcpw-11Ashley Hlebinsky – Robert W. Woodruff Curator, Cody Firearms Museum

Now that’s refreshing! Hear, hear, Breach Bang Clear – we salute your dedication to giving these women the spotlight they so rightly deserve!