It’ll come as no shock at all that gun control groups are celebrating President Joe Biden’s latest executive order. It’s kind of their reason for existing, after all.

The new move comes as the Biden administration has been forced to recognize that they’re simply not going to get the levels of gun control the president wants. That means activists aren’t getting what they want, either.

This order is an attempt to come a bit closer, at least in theory.

But what are they saying?

Well, here’s what Everytown had to say:

Everytown for Gun Safety and its grassroots networks, Moms Demand Action and Students Demand Action, released the following statements as President Biden today announces new, lifesaving executive actions ahead of a visit to Monterey Park, California to honor the lives of the 11 people killed and nine injured in the January mass shooting during a Lunar New Year celebration.

“President Biden’s executive order today is a home run for public safety,” said John Feinblatt, president of Everytown for Gun Safety. “This is the latest example of President Biden’s leadership on gun safety and we’re proud to stand with him as he takes robust action to help close the gun seller loophole — which will significantly expand background checks on gun sales, keep weapons out of the hands of dangerous people, and save lives.”

“President Biden continues to deliver meaningful action to save lives from gun violence,” said Shannon Watts, founder of Moms Demand Action. “Our grassroots army helped pass the first federal gun safety law in a generation and we’re now proud to support this Administration fully implementing the law and using every tool in their disposal to keep our families and communities safe.”

The President is issuing an executive order today, directing the Attorney General to maximize the number of background checks on gun sales by clarifying the definition of what it means to be “engaged in the business” of selling firearms. Closing this gun seller loophole has been a key Everytown priority for implementation of the Bipartisan Safer Communities Act (BSCA).

The next step is for the Attorney General and Bureau of Alcohol, Tobacco, Firearms, and Explosives (ATF) to quickly take the President’s clear, strong directive and turn it into action. Enforcement guidance and substantive rulemaking should make clear that anyone who offers a gun for sale at a gun show or pursuant to an advertisement — including online ads — is presumptively engaged in the business of selling guns and needs to run background checks. This clarification would accomplish the President’s goal, be legally permissible, and tackle the commercial marketplaces that are the source of firearms for felons, domestic abusers and gun traffickers that are seeking to avoid background checks. The proposed regulation would go through the notice and comment rulemaking process in order to carry the full effect of law.

Notably, the Executive Order also directs the Executive Branch to effectively use Extreme Risk (or “Red Flag”) laws and expand existing federal efforts to promote secure storage of firearms. It helps hold the gun industry accountable by directing the release of hard-to-access information about rogue gun dealers that have violated the law and encouraging the independent Federal Trade Commission (FTC) to issue a public report analyzing how gun manufacturers market firearms to minors and exploit military imagery to market their products, echoing petitions currently before the FTC filed by Everytown. And it directs federal agencies to determine how to better support the survivors of gun violence following a mass shooting.

I’ll get into this whole “hold the gun industry accountable” thing in a moment.

It’s unsurprising that Everytown would applaud gun control, no matter how little it may be. Like I said, that’s their reason for existing in the first place.

And they’re far from the only ones. Here’s Brady’s take:

President Joe Biden today announced several executive actions that would, among other things, expand use of the Brady Background Check system, improve awareness and increase use of extreme risk laws, and increase gun industry transparency and accountability. Brady for years has urged the federal government to release gun store inspection reports and violation data.

We've spent years calling for many of the solutions @POTUS just announced, including:

✔️Expanded background checks
✔️Public education on safe storage
✔️Responsible firearms procurement
✔️Gun industry accountability

This is major progress. #EndGunViolence https://t.co/cv9sShuPHy

— Brady | United Against Gun Violence (@bradybuzz) March 14, 2023

Brady President Kris Brown stated:

“These orders show yet again that the Biden Administration is working to explore every avenue they have to meaningfully address gun violence in ways no president has ever done before. President Biden’s executive orders will go a long way in preventing tragedies that kill over 40,000 people in America each year.

“While we ultimately can only achieve universal background checks through legislative action from Congress, President Biden’s announcement today gets us closer to that reality than any other President that has come before. The majorities of Democrats, Republicans, Independents, and gun owners alike support expanding Brady Background Checks for gun purchases. And because robust data shows background checks work — including by preventing mass shootings, gun suicide, and more — we know the President’s measure will save countless lives.

“Additionally, releasing records of gun industry violations will shine a light on licensed dealers and manufacturers that are unable or unwilling to follow the law, ensure that dangerous sellers are held accountable for their actions, and provide researchers and journalists important data on gun industry compliance and malpractices. For years, Brady has fought for – and won – the release of these records under the Freedom of Information Act (FOIA). Yet we have long advocated for ATF to cut through the red tape of the FOIA process and proactively and routinely release these inspection reports to the public. We are thrilled that President Biden has instructed ATF to do just that.

“We applaud the Biden-Harris Administration for their leadership and commitment to addressing the gun violence epidemic.”

Again, we have this idea that this will somehow “hold the gun industry accountable.” Never mind that the firearm industry is one of the most regulated industries in the nation, with only the pharmaceutical industry giving them a run for the title.

They’re accountable.

What this order does is, well, nothing. Nothing at all.

Not with regard to anything we might agree is an actual problem, at least.

Oh, I’m sure gun stores might find their name up on a website and get blasted as violators of the law, but let’s be real here, if they were truly violating the law, they’d have lost their license. What we’ll see are people who make some clerical errors–either because of staffing issues, dyslexia, or just being human–while the actual criminals are still running around selling guns without even pretending to do it lawfully.

Absolutely brilliant.

But groups like Everytown and Brady don’t give a fig about them. They continue to remain focused on licensed dealers, despite their stated desire to reduce “gun violence,” most of which comes from guns obtained illegally in the first place.

Then we have the directive to the FTC, which the groups are also celebrating. I’m going to tell you outright that yes, the gun industry uses military images to sell guns. Want to know why? Because it works. Grown men, such as myself, respond to that imagery. We buy guns in part because of that imagery.

“But they’re marketing to kids.”

Even if that were true, and it’s not, it wouldn’t matter because kids can’t buy guns you silly twits. While kids might want them, it takes a lawful adult to actually get one. It doesn’t matter how badly the kid wants it, either.

Seriously, this is running long enough and I’ll be surprised if anyone is still reading after the migraines induced due to eye-rolling at the gun control crowd’s nonsense. Let’s just say that we’re going to be addressing just about every aspect of this crap in the coming days and weeks, because stupid cannot remain unanswered.