Black Rifle Coffee Company Gets Into the Christmas Spirit with New Video

The Black Rifle Coffee Company is back again with a hilarious video to celebrate the Christmas season.

Using several steel plates that emit a different pitch when shot, the guys perform some of our favorite Christmas songs while wearing their ugly Christmas sweaters.


These guys are great shooters, and they do not take their Second Amendment rights for granted. While also supporting our second amendment, the BRCC has other interests, as well. Their YouTube page states, “Black Rifle Coffee Company is dedicated to great coffee, great guns and the veteran community.” The YouTube channel, which will have been up and running for three years this January, has garnered more than 17 million views and more than 113,000 subscribers.

Talk about support.

The video was put out on their Twitter, and their followers gave them a lot of love.

Here was one of the best responses.


BRCC even got a compliment via a “Christmas Vacation” reference.

Careful there, Ralphie…

The guys also received some compliments on their holiday attire.

Watch their awesome video below, complete with bloopers.

More of the Black Rifle Coffee Company’s videos can be seen on their YouTube channel here.

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